Adweek “For people who want to get into [an app-based] business, you suddenly have a legitimized business model,” said Dean Crutchfield, chief growth officer of agency Crutchfield and Partners. “If you’re looking to invest in this market or develop a business that wants to get into this market, this is a massive boost in confidence.”
https://www.adweek.com/brand-marketing/potential-ripple-effects-proposition-22/ – Adweek